---
title: "Marketing Automation"
url: "https://radiantweb.co.za/video/marketing-automation/"
type: "video"
published: "2025-12-17T13:33:50+02:00"
modified: "2026-03-18T07:56:27+02:00"
author: "Website Maintenance Level 1"
---

Unlock the power of marketing automation to drive consistent customer engagement. From automated lead follow-ups to abandoned cart recovery, learn how predefined communication workflows can sustain meaningful conversations and boost conversion rates for your business.