The Wine Centre

Overview
Migrate ecommerce site from Joomla to WordPress and WooCommerce, with 2-way integration with CapsuleCRM, allowing courses to be created and updated on the CRM, and buyers being automatically added to the course in the CRM when purchasing.
The Wine Centre, established in 2011 as the first Approved Programme Provider for the internationally recognized Wine & Spirit Education Trust (WSET) in South Africa, offers a comprehensive range of wine and spirit education courses.

To enhance their online presence and streamline operations, The Wine Centre's website was migrated from Joomla to WordPress, incorporating WooCommerce for e-commerce functionality.

This transition enabled the implementation of customized product features, an optimized checkout process, and automated integrations, significantly improving the user experience.

A key aspect of the website's functionality is the seamless integration between WooCommerce and CapsuleCRM. This two-way integration allows courses to be created and updated within the CRM, with purchasers automatically enrolled upon transaction completion.

This automation reduces administrative workload, enabling staff to focus on delivering quality education.

The website's design reflects The Wine Centre's commitment to providing world-class wine and spirit education, offering detailed course information, schedules, and enrollment options. The integration of secure payment gateways ensures efficient transactions, while the responsive design caters to users across various devices.

By leveraging the combined functionalities of WooCommerce and CapsuleCRM, The Wine Centre has enhanced its operational efficiency and user engagement, positioning itself as a leader in wine and spirit education in South Africa.
Industry
Education, eCommerce
Location
South Africa
Involvement
WordPress, WooCommerce, Bookings, Blog
Product Customisation, Product Tables, Checkout Customisation, Coupon Management
CRM Integration, Email Marketing Integration, Custom Integration
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